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Friday, October 9, 2026
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TikTok Grants Viewers Control to Reduce Artificial Intelligence-Made Media in Timelines

Users will soon have a updated setting that permits them to cut down on the volume of artificial intelligence-produced videos appearing in their timelines. This move comes as the platform announced that it presently contains more than 1 bn AI-generated clips.

Trial and Implementation

The new functionality is being tested over the coming weeks before a widespread rollout. This shift aligns with a rise in AI content, fueled by recent content generation software.

AI Content on Other Platforms

Studies have shown that nearly a tenth of the fastest-growing video streams on another major platform only show AI-generated videos. A large amount of this content is classified as low-quality AI content, a term for substandard, factory-style content that is often illogical or bizarre.

“We know from our community that many people like content produced via AI tools, ranging from digital art to informative clips, and we aim to give people the option to increase or decrease of that, depending on their own likes,” commented a platform representative.

AI on the Platform

TikTok shared that there are presently 1.3 billion videos on its service tagged as made with AI. Collectively, more than 100 mn videos are added to the platform each day, making AI content a limited portion of its overall inventory.

User Control Features

Viewers will be able to reduce or increase the amount of AI-generated videos they see by opening the “manage topic” option in the application and choosing AI-made media. Further subjects that are already be controlled under the tool cover current affairs, fashion, cosmetics, and dance.

AI Disclosure Rules

The platform’s guidelines require content makers to tag lifelike AI-generated content, and it forbids harmful fake videos of celebrities or emergencies. Any believable AI video that is not labeled can be removed under its user guidelines.

Additionally, the app will henceforth add an AI-generated tag to content produced via its proprietary AI systems, or detected by an cross-platform project for identifying AI-generated material. This step is intended to help prevent users from seeking to bypass the tagging system.

Responsible AI Funding

The platform is additionally introducing a $2m awareness program for specialists and organizations to develop informative material about responsible artificial intelligence. This project will support educational bodies focused on educating computer science.

Platform Protection

The platform has defended its safety measures, following controversy over intentions to make redundant hundreds of safety staff in Britain. It is planning to eliminate hundreds of positions in its content moderation department in London, with trade unions and digital protection specialists expressing worry that staff are being displaced by AI moderation.

A senior executive stated that human moderation would still have a role, but AI can protect employees by filtering out the most harmful content ahead of it is viewed by staff. The company announced a notable drop in disturbing and violent content handled by safety staff over the past year due to intervention by its machine learning processes.

It is vital to combine people and machines to ensure user safety,” the official commented. “We’ll have humans as part of that process, but we also think it’s highly necessary to minimize viewing of harmful content as rapidly, which is the area in which a extensive automated help is making a difference process content quickly.”
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Elizabeth Flores

Experienced casino reviewer and bonus hunter from Amsterdam, sharing insider tips since 2018.

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